by Frantastic on Mon Mar 26, 2007 4:34 am
Years ago (in the 70's) my husband and I joined a 'wine club' which was purchasing wines in quantity (minimum order was 1 case). The vendor would schedule an evening at your home - you invite several guests to the wine tasting and have food to compliment the wine. I'm sure it is on a much more 'casual' basis and the whole concept back then was to sell the wine.
I remember at Wolfgang Puck Cafe upstairs in fine dining, we had special 'wine pairing' menus and each course was done in a flourish with a moderator (host) at your table the entire time. Each course as it was served was brought out by and described in detail including the dessert. So much fun but it wasn't private.
The demographics of where you live and where I live are totally different - so I would first find a location that would be suitable for a private class/session. With wine, I think about my clientele - older group, white collar, willing to experiment, must have good food but not wierd food to compliment. If you had a series of 'compliment' classes - what wine compliments dessert series; beef series; seafood series, appetizer series. leading up to the grand finale - maybe a 7 course meal with the wines learned. The presentation of the invitation itself is going to be what catches their attention - if you are focusing on high end, it should be a personal invitation created and not a generic one bought at a store.
Going back to demographics - in my area, it's the doctors, dentists, bankers, private business owners and realtors that I would focus on. They love personal attention and have a short attention span so you might be able to throw in a 'hands on' class every once in a while (making their own puff pastry bread sticks, a nice wine vinaigrette, demo on chocolate dipped strawberries, etc.)
The younger yuppie type group get more... physical and drink alot more. Don't knock the "professional women's night out" until you've checked it out. Banker, educator and real estate chicks are my first choice. Geez - did I ramble or hit close to the mark. lol
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